“The use of social media and other online methods to promote a cause.” This is how the Oxford English Dictionary defines Clicktivism as. Nowadays, everybody turn on their computer and their mouse must turn over to the “like” button. Not only computer, hit the “like” button on smart gadget is the way to make people feel like you’ve done something when you haven’t done anything yet. It is a social pathology especially teenager; they can’t live without WIFI or cellular data.


How important the “Like” buttons are? For my opinion, “Like” is one of the ways to tell the author you agree with him. Normally, beside the “Like” button are another button called “Comment”, I think given comment is more important than clicking “Like” for an author. Comment can let the author know what reader thinks about, while just getting “likes” really can’t. For now, getting higher numbers of likes are just showing that the post have been view by the number of people, it’s not showing that people are agree with it. Teenager are sick, some of the young people excessive attention how many likes they get on social network such as how many likes they get on Facebook’s profile pictures. But, the fact is Facebook won’t give you shares when you get higher likes or you are hit the higher number of “Like”.


Besides that, according to Jenkins (2012), he argues that“ the digital age has opened a new era of activism that offers the next generation new avenues into broader political participation” (Jenkins 2012). To attract young people’s attention, politics are permeating into social network. Clicktivism is not only the support or promotion of a cause online. It is the use of digital media for pushing social change and activism, for example use of digital media to organizing protests such as Egypt circa 2011.


Young people tend to discuss politics issue with others through social media. They are trying to live in the style that available to getting the feeling of they is a part of something. It would be increase the noise on Internet.



Jenkins, H 2012, ‘Clicktivism: The New Political Commons’, Options Politiques, Nov 2012, pp10-12, accessed 23/5/2014

Janssen n.d., Clicktivism, accessed 23/5/2014,

This entry was posted in BCM 112 and tagged . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s